CFDaily is an app that was designed as a tool for patients with cystic fibrosis. It provides them with functions like treatment tracking, schedules, and helpful tips to manage their CF. This app won a Mobile Web Award for Best Health Care Mobile App in 2015.
A parallax responsive website was produced to accompany and facilitate downloading of the app (www.cfdailyapp.com).
We created a clean visual language and a suite of fun badges were made. Users could earn different levels of badges through engagement with CFDaily.
The ultimate in inflatable party adventure was in need of a friendly new look and feel. We made subtle updates to an already existing logo which was then leveraged across things like a new site, wall decals, pens, plates, and cups. Visit Destination JUMP! here.
This app is targeted for patients living with depression to make it easier to achieve personal goals. It also comes with the functionality to track moods and take notes about daily habits. You can download moodivator here.
Notifications can be pushed to your phone regardless of if you're using the app. Logging moods daily is encouraged for better communication and sharing with your doctor.
We notified patients of the app through callouts that appeared in regular emails as well as the front page of the medication's website.
These illustrations were all designed and assembled to be included in an instructional/educational series in growth-learnings at work. Over one hundred images were designed to serve as a visual dictionary for a bright, engaging lesson.
ARMES RACE are music, art and fashion. They asked if I could make a poster and cards for an in-store holiday event. The poster was made by drawing, painting, and collaging over a lockup of their name done by a different artist.
A batch of these posters were printed on newsprint, packaged with ARMES RACE stickers, and given for free at the event.
These three holiday cards were produced to be sold at the event. Below is a sampling of an unused wrapping paper design.
Tay 'n Steve
A good friend commissioned this piece to give to her fiancé on her wedding day. It really was a pleasure making a piece for two friends. I looked at a lot of Dan Decarlo work while I was planning and executing this.
Did you know there is an incredible Latin ska band in Denver, Colorado? Roka Hueka came to me and asked for a few things, which I was happy to help with. Projects included logo and CD designs. They put on a great live show and have played with bands like The Wailers and The Toasters. If you're in the area, check them out.
I started the logo design with a couple of pages of rough sketches based on conversations with the band. They wanted something to reflect the energy of the band, and I wanted to add a touch of cool. The band performs in ties and sunglasses, so it was a given that the logo should say "classic-cool".
The logos above were from a first round. The band gravitated towards the "slanted" logo, but wanted to reverse the angle, which gave the logo a positive angle.
The final deliverable included color, black and white, and knockout versions of the logo.
"Red" and "Ties" CDs
Roka Hueka asked me to design the covers of their next two EPs, "Red" and "Ties". They wanted to have the two covers work as one when they were finally released, and asked for something to include their iconic glasses-and-red-ties look. After a few sketches, we landed on the design above.
Rather than illustrate the image by hand or use vector art, I used a textured paper, hand-cut and assembled it. I wanted to use the computer as little as possible—it was important to me to have a hand-made feel to the design.
The final CD design was well-received, and the hand-made aspect made it unlike any project I had worked on. Roka's drummer, Blake Pendergrass, is seen here wearing a shirt of the logo and holding CDs and stickers of the new logo.
I started having Halloween parties a few years ago and have had one almost every year. When it starts getting colder, I gorge on slasher films and rip off their marketing strategies to invite people to my place. Here's a few examples.
All of these (with the exception of the last) were for parties that I thew when living in an oversized space alone. I took advantage of this by decorating as much as I could, including constructing a log cabin completely out of cardboard, glue, and string (click here to see my illustrated notes for pre-planning), floating a cemetery with tent poles, black plastic tarp, and twine, and much more!
I printed out a few of these "COSTUME IDEARS" to hand out to my friends if I saw them before the party. They were all signed with fake names/nicknames and randomly distributed. If you'd like to download and print out your own copy of "COSTUME IDEARS", click here!
"Juji Explains MORE MOONDOG"
This is a visual accompaniment to Robert Altshuler's liner notes for "More Moondog" (listen here). I gave myself a grid and the notes served as a script, but the only rule was that the visual plot had to be stream-of-consciousness with no storyboarding.
The task was to concept a starter kit that HCPs could give that provides information to both people starting on Abilify as well as family and friends. We came up with a small, convenient package that housed two separate brochures with information for both.
Upon opening the Starter Kit, two tabs are clearly visible for each audience group, as well as a Savings Card.
Information inside each book is also clearly organized by stepped tabs on the right for easy access to information.
Local Roots NYC
When CSA owner Wen-Jay Ying asked me to make a t-shirt for her CSA Local Roots, I said heck yeah. One of the only requirements is that her dog Wuji had to be in there somewhere.
Visit Local Roots to find out how to get farm to table goodies for your kitchen.
I've had the pleasure of working in videos—illustrating, concepting, and storyboarding. Here are a few examples of videos I've worked on.
This video was created in order to instruct users on how to search for medications on Pfizer RxPathways' site. I concepted and storyboarded this video with my copy partner, and addressed client concerns and issues throughout the process.
This is one of three testimonials from patients who were taking Actemra for severe rheumatoid arthritis. I was responsible for storyboarding all three videos and working with the copy and the animation team to deliver these videos.
Growing For Good
My team and I were tasked with concepting, storyboarding, and directing this video which highlights deliverables for Abilify in the past year. This was a lot of fun to work on!